I’m not sure I agree with everything James said about writers who know what they are doing, but I can understand his point. When we first started this business, James thought I knew everything there was to know about designing sites and graphics in general. After a few projects that had me tearing my hair [...]
Customer Service: Get an Edge
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There is one thing that sets apart good businesses from great ones: customer service. If you don’t have service that is a cut above the rest, you’ll lose valuable business while clients go elsewhere. This strikes me time and again in daily life. Whether I go grocery shopping or call tech support on the phone, [...]
The Comfort Zone
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Tonight while prepping one of our projects for production, I came across a sentence in it that made me stop for a second: “A writer who likes challenges is resourceful, because a writer who takes on only those subjects that he’s comfortable with will eventually turn out to be a bore.”Talk about things that make [...]
Resource Box Review: Getting It Right
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Writers aren’t perfect. We aren’t gods. (We’d like to think we are, but hey, let’s be honest). Writers don’t always hit the mark and they don’t always get the message across. We’re human, and while we’re very good at what we do, we have off days too or projects that we just can’t nail down. [...]
Shades: Are Yours Hiding Something?
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I went to a festival today, and the number of people wearing sunglasses struck me. True, it was a bright, sunny day, and I sported sunglasses of my own. But there was one distinct difference between me and everyone else: When I spoke to other people, I pushed my sunglasses up on my head so [...]
Competition is Good for Business
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Further to my post on minimum bid restrictions and keeping options open when looking for freelancers, a friend of mine sent me an email with a comment that I’d like to share. What Sharon proposed was pretty cool, and I support her line of thought. She mentioned that it’s okay for freelancers to drop buyers [...]
Courage
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Sometimes it takes a lot of guts to be a writer. We don’t often think of our profession as requiring courage or bravery, but today I couldn’t help but be moved by an article James had sent me from one of our writers. The topic dealt with coping with a parent’s death. Lisa wrote a [...]
Flaming Emails: When You’re the Victim
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I’ve been working on something for about eight months now: knee-jerk reactions. I’m French, I’m big on people being nice to each other, and I get upset very quickly when I think someone is treating me like crap. We Quebecois don’t call the sudden boiling up of anger a knee-jerk reaction, of course. We like [...]
Addicted to Accidents
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People are attracted to accidents. A train wreck, a plane crash… the more terrible, the more people stare at their television, watching replays over and over. It’s human nature. I’m just as human as the next guy. I realized that this morning when I went to read a weekly newsletter that gets dumped in my [...]
It Should Be Easy, Shouldn’t It?
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Writing should be easy, right? We’re not talking brain surgery or rocket science, unless you have to write an article on either of those subjects. Today I was trying to bang out an article on cheese. Yes, cheese. When I took the assignment, I thought, “What could be so difficult about cheese?” I like cheese; [...]
