Do you ever wonder why so many ads, web pages and emails sound the same? And why is it that some copywriters get their content to sound so much better? Is there a secret copywriting conspiracy going on? Do they know something we don’t know? Yes. Yes, they do. And I’ll tell you what it [...]
The Biggest Secret of Stellar Copywriting
Written by Derryck Strachan - 14 Comments
How to Master the Freelancer’s Uber-Sell
Written by Justin P. Lambert - 10 Comments
Freelancers tend to struggle with selling, to some extent. Some of us are better at it than others, and we know you folk by the fact that you’re making a healthy living and thumbing your nose at us as you drive by in your shiny new BMW… but I digress. If you’re anything like me, [...]
How to Write a Free Ebook in Just 7 Days
Written by Ali Luke - 33 Comments
A free ebook is a great way to showcase your expertise and provide value to potential customers. But for most small business owners, finding the time to put together an ebook is hard. Sure, you know all the benefits an ebook could bring you … you just can’t find the time to write it and [...]
Jon Morrow Tells You Exactly How to Write a Great Guest Post
Written by - 4 Comments
You’re invited to a very exclusive last-minute event – and if you’ve ever considered guest posting, you definitely won’t want to miss it. You’ve probably heard that guest posting is a valuable marketing strategy for your blog or business. One guest post published on the right site can bring you new readers, new clients and [...]
The Best – and Worst – Places to Write
Written by Joe Pawlikowski - 68 Comments
There comes a point in every freelance writer’s career where he simply can’t take it any more. Unless he’s leaving the house to conduct first-hand research, he’s seeing the same things all day, every day. The place where he works during the day is 20 feet from the place where he lounges at night. It’s [...]
How to Smash Writer’s Block Forever
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Fear. Lack of confidence. Blank-page syndrome. Insecurities. Writer’s block. These are the writing idea killers. Cater to them, and you’ll run out of words, live in doubt and constantly fight with your writing confidence. Destroy them, and you’ve freed yourself from the psychological traps of writer’s block forever. Your writing becomes effortless, ideas flow from [...]
Why You Should Invite Your Customers to a Campfire Storytelling Session
Written by Tom Bentley - 19 Comments
Why do those ancient cave paintings, with their crude renderings of animals and people and symbols, intrigue, draw us in, and provoke a sense of wonder? Because they tell a story. They tell of deaths, births, times of feast or famine—the gritty and sometimes grace-filled stuff of life. People are storytellers (and story listeners). They [...]
The Cold, Hard Truth About Guest Posts
Written by - 57 Comments
Guest posting is a great way to get known and gain exposure for your business. I know, because I used guest posting as a marketing strategy for years. I still guest post when the mood strikes me. Heck, I even wrote an ebook about it. But most days, I’m on the other end of the [...]
How to Cast a Spell On Your Next Blog Post
Written by Ian Harris - 34 Comments
Want to learn a cool trick? It lets you cast a spell that makes folk soak up each word on your blog. And I’ll show you how to do it right now. But first, let me tell you why you need to learn how to cast this spell: Your blog will be a snap to [...]
Do You Really Care About Good Writing Advice?
Written by - 31 Comments
“Could you tell me what I could do better for next time?” I hear that question all the time. And by all the time, I mean ALL the time. It’s the invariable response when I have to (sadly) tell someone that their guest post just doesn’t cut it. They get the “Sorry, I’ll have to [...]
