Better Business

Discover better business strategies for solopreneurs, freelancers, and online entrepreneurs. You'll learn everything from online marketing tactics that rake in customers to how to get your business sales skyrocketing.

How to Get the Most Out of an Online Course or Info-Product

Back to School

Did you know that roughly 20% of people might pay for a course and NEVER sign in? That’s what happened to Jon Morrow with his Guest Blogging course. Roughly 2 out of 10 students paid $500 for his course and then flushed the money down the toilet by never showing up to it. If you’re [...]

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A Casual Conversation with Chris Guillebeau on Writing

You can’t really go anywhere online without hearing about Chris Guillebeau or his ultra-famous blog, the Art of Non-Conformity. He’s remarkably well known – and with good reason: Chris challenges conventional beliefs and helps his audience do the remarkable… on nearly zero budget. Chris puts his money where his mouth is: He’s visited 193 countries [...]

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A Casual Conversation: What Would You Do If You Had All the Money In the World?

Owning a small business is tough – real tough. One month you’re rolling in sales and clients, cackling like a fiend at your riches. The next, you’re wild-eyed and panicked because work dried up… and so did the money. A week after hustling hard? You’re loaded again – until you’re back to being poor. Money’s [...]

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Why Financial Crisis is Good for Entrepreneurship

Change Compass

Let me tell you a story about what’s happening right now in Greece, my corner of the world, entrepreneurship-wise. The situation in Greece is quite bad at the moment. We keep hearing how it’s in ‘critical condition’ and ‘hanging from a thread’. If you’re an entrepreneur running your own business, the blows come one after [...]

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How to Master the Freelancer’s Uber-Sell

Piggy Bank

Freelancers tend to struggle with selling, to some extent.  Some of us are better at it than others, and we know you folk by the fact that you’re making a healthy living and thumbing your nose at us as you drive by in your shiny new BMW… but I digress. If you’re anything like me, [...]

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Why You Should Invite Your Customers to a Campfire Storytelling Session

Caveman

Why do those ancient cave paintings, with their crude renderings of animals and people and symbols, intrigue, draw us in, and provoke a sense of wonder? Because they tell a story. They tell of deaths, births, times of feast or famine—the gritty and sometimes grace-filled stuff of life. People are storytellers (and story listeners). They [...]

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Why You Should Embrace ‘Icky’ Sales and Marketing

money in the hands

Icky. It’s a word that makes me shudder. I shudder because this juvenile term is being used by fully grown adults. Business owners. People who should by now know a little more professionalism and who should speak words a touch above my 7-year-old’s current lexicon. Really, people. Icky? But using a childish term when you’re [...]

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How Taking an Online Course Can Transform Your Business

Back to School

When I was growing up, it was a given that when you finished high school, you went to university. This was automatic. This was guaranteed. If you went to university, you’d be fine. If you didn’t, you’d be screwed. But most people I know with extraordinarily successful careers say a university education can be a [...]

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Is It Time to Clean Up Your Tribe?

Multiracial Hands Making a Circle

This quote has been stalking me for weeks now: “You are the average of the five people you spend the most time with.”- Jim Rohn It gets me. It really gets me. And here’s why: In the business books and blogs we all love, there is constant talk of finding our ‘tribe’, our most ideal [...]

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Are You Building a Business That Stinks?

Old Pond

It’s the middle of summer. You’re going camping, and you have the option of two campsites. One is by a running stream. The other is by a pond. Which do you choose? If you’ve ever had a run-in with mosquitoes before, you pick the stream. Running water doesn’t allow algae and rotten leaves to collect [...]

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