Ebook Content Questionnaire

Get ready for a compelling ebook...

We've received your order and first payment for your ebook content package - thanks very much! You'll receive transaction confirmation details via email.

And congrats - you've joined the ranks of our satisfied customers. Very cool. We're looking forward to exceeding your expectations!

The last step is to fill out the questionnaire below. Your answers provide give us everything we need to create some really compelling content for your readers. With the perfect tone, style and information geared to impress your target market, you'll be all set to achieve your business goals.

Now, we want your new ebook to make you proud and impress your readers, because that's important to your business. You only have a few seconds to capture their interest, and good content creates the hook, the emotional pull and the attraction to help you get results.

So please let us know more about you, your target market and your project. Sharing your thoughts with us. The more we have to work with, the better!

First, the details:

Your name:*
FirstLast
Your state/province and country:*
Which email should we use to contact you?*
What is your business name and the domain name URL of your site? (For example, ours would be Men with Pens at http://www.menwithpens.ca):
Do you have a tagline or slogan for your business? If so, please let us know:
We'll be creating a working title and sub-title for your ebook - did you have any suggestions for that title?
What qualities do you want your business known for? What do you want your content to convey to visitors? Enter adjectives like friendly, bold, professional, expert, casual, sassy, cool, warm, authoritative, etc. Write as many as you'd like!
What emotion should people feel when they read your ebook? Enter adjectives like reassured, confident, energized, motivated, inspired, etc. Write as many as you'd like!
In 30 words or less, give us an elevator speech. Tell us who you are and exactly what you do in business or what type of business you have, and what kind of results it gets its clients.
Now give us the elevator speech for your ebook. What kind of ebook do you want it to be? How will it change people's lives?
What type of personality do you have when doing business?
List five features about your business or about yourself that jump out at you. (A feature is a fact, such as "easy to work with", "take-no-prisoners attitude", or "high levels of empathy".)
Please describe your ideal customer, the person you want to read your ebook. Who is this person? ("Everyone" doesn't count!) Think of demographics, but also consider this person's personality, habits, likes, dislikes, and lifestyle. Give us a character profile as if we were meeting this person.
Please list three of your main competitors:
Now tell us what makes you different from your competitors – what makes you a better choice?
What should be your ebook's main goal? (IE, teach people, improve your credibility, respond to a need, show you know what you're talking about, etc.) Your ebook can have secondary goals, but if you had to pick a main "job" for it, what would that be?
We'll write a working outline and submit it to you for your approval. Do you have any chapter/section suggestions?
Please list 5 features (a fact, such as "straightforward information" or "step-by-step style") and 5 benefits (how your ebook changes your customer's life) you'd like to see in your ebook.
Tell us 5 unique and interesting facts you really want customers to know about you and your business. Let loose and have fun!
Tell us a story about you or your business - something unique, new, different, intriguing or mysterious. And/or what was the story behind the making of your business? How and why did you start your business?
Tell us 5 of the most commonly asked questions that make you want to write this ebook. For example, are there any questions customers ask that you seem to keep answering? And what are the answers you give them?
Do you offer guarantees, bonuses, extras, special offers, or any other special treatments you give your customers? Do you have a promotion, tool or affiliate program in place to sell for you?
Do you have any specific accomplishments, achievements, accreditations, certifications, qualification or affiliations? Has there ever been any coverage in the press about you, your business or your products/services? Are you a member of a trade or professional organization, society or association?
Are there any sites that have a written tone and style that you like and want us to emulate? Are there any that you don't like and want us to avoid?
That's it! You're all done. Give yourself a pat on the back, hit submit to send us your answers and go grab your favorite frosty beverage - you deserve it! We'll be in touch to confirm your order soon.

Ebook Content Questionnaire

Get ready for a compelling ebook...

That's it! You're all done. Give yourself a pat on the back, hit submit to send us your answers and go grab your favorite frosty beverage - you deserve it! We'll be in touch to confirm your order soon.