But bloggers are special breed in this respect. “Not a day without a post” became an imperative. But, we often forget that imperative is dictated by searchbots not the readers or craft. It’s googlebot that will “punish” you and your blog if you don’t spit something new everyday. But, do you care about readers or the software? Let’s be honest, good blogging takes both. But if you have to leave a bot hungry to go to vacation, would you even think what to do? I hope you won’t.

And then, there are readers, of course. Do they really have to have a daily post from you? Bloggers are not bakers, and you’ll agree that daily bread is much more a necessity than daily post. Breaking news: bakers take vacations too. So, going honest once again, it’s not the readers that will die without the daily dose of your blog, it’s the blogger that hates to think they are reading something else.

For what it’s worth, a bit of stats-talk…. last month I went lazy, saturated and left my almost two years old blog a bit neglected. And starting another blog helped too, so I end up this October with four posts total. Guess what, I have a bit more unique visitors and about the same amount of hits than the month before. As I wa also lazy with other blogs and screaming my name around, most of my traffic comes from search engines, but that is the only difference.

Forget about not taking the vacation.

dandellions last blog post..Fighting A Worldwide Monster Over A Peanut

My entire e-book “The New Rules of Business Blogs” is dedicated to answer all these questions. Check them out in my blog at http://www.positioningstrategy.com.

Sure, quality is important in all blogs. But there is such a big pressure to post frequently that often the quality suffers. And when I must choose, I always choose quality over quantity.

CEO’s job is so time-pressured that he must post infrequently or not have business blog at all. In my opinion it is better to post once a week or even once a month than not to have a business blog at all.

Your blog? Your blog is a typical business blog. And exceptionally good, by the way. I found it a couple days ago and still enjoy reading all posts you wrote. Thank you for sharing your knowledge!

Linas Simonis, PositioningStrategy’s last blog post..Can You Have an Editor of Your Business Blog?

Agreed – there are blogs that only want PR and SEO visibility. There are blogs that are gateways to business (ours is a gateway blog). There are hobby blogs.

But why do you feel that our blog is different from a CEO blog or corporate blog? Why do you feel post frequency doesn’t matter? Why do you feel that any blog doesn’t need to focus on quality?

I really would like to hear your views, because I think you have brought up an important point about perception that would be valuable to the audience.