Archives for January 2010

Blog Archives

Enjoy 1,000+ articles geared to your content-marketing, writing, freelancing or small business endeavors. Scroll down for recent posts, select a category, or browse the archives here.

Dating Rules for Courting Your Clients

Today’s guest post comes to us from Susan Johnston, the Urban Muse Writer. Enjoy! Anyone who has ever sat through drinks or coffee in their search for love knows that first dates can be both exhilarating and nerve-wracking. Freelancing can be much the same. Courting clients isn’t that different from courting a potential mate. You’re nervous as hell, but you still want to make a good impression and hopefully seal the deal. Whether you’re on a first date or courting your first client, here are five dating rules that you can apply. Rule #1: Don’t

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Are You Trying to Be Too Smart?

As a professional writer, your vocabulary is literally your stock in trade. Other businesses have huge stockrooms full of whatever they sell – frozen food, Gucci shoes, leather satchels… You, you have words. If you’re anything like me, you’ve taken some pains to make sure your stock hasn’t been the same since 1997. You read good magazines and periodicals, and you take note of new words when they’re used. If a friend happens to use a word that is new to you in conversation, you may very well follow up on it just because it

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Are You Selling Yourself Short?

If you make your living as a freelancer, you’re going to be asked – constantly – to prove your worth. Your clients want to know if you’re the best person for the job.Your blog readers want to know if you really have the smarts to give them advice. Your social media “friends” want you to prove that you’re interesting, funny, worth their time. With all those people constantly questioning your authority, it’s only natural that you’ll occasionally question your worth. Of course, most of the time, you’ll pick yourself up, dust yourself off, and go

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Why You Don’t Need to Mimic Someone Else’s Fame

Today’s guest post comes to us from Josh Hanagarne, author of the World’s Strongest Librarian, and a guy I really like as a person. He came online, got whacked by the glittery fame stick in just a few posts and has sat there slightly amazed by it all ever since. Which is pretty cool, if you ask me. The fact that he is still slightly amazed about his fame makes his posts interesting, in that he brings up questions that I think we should all ask ourselves. This post asks a good question indeed. Enjoy.

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The Princess Bride Guide to Copywriting

So there have been a lot of other posts around the blogosphere lately about the Star Wars Guide to Blogging and the Bridges of Madison County Guide to Marketing and I realized that at Men with Pens, we don’t really draw from pop culture for posts. Then I realized that this is because James doesn’t do anything but work. His most common response to analogies of mine is, “What’s that?” There I stand, agape, saying incredulously, “You don’t know who Joss Whedon is?” “No?” says James. Then, a moment later, rather timidly: “Should I?” Oh,

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Four Reasons to Love Your Competition

Every business owner who has a blog has at some point had the following thought: “Why am I giving away all my hard-earned wisdom for free when my competition could easily snap it up and use it against me?” Competition is a scary thing. We all hope we’ll be the only person with this particular business innovation or that particular moment of genius, and that our idea is what launches us into greatness. Sometimes we’re right, sometimes we’re wrong, but the point is that it doesn’t do to blog about the unique ideas that makes

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Drive-By Shooting Special: Melani Ward

James watched as Harry hitched a tattered leather bag to his bike and revved up the engine. For the last time, he headed off into the sunset. What a character. Man, they’d trashed and torched their share of sites, and done some hits they could be darned proud of. Now James stood in the doorway, the mud spit up by the old bike’s back tire forming grey-brown clumps on his white t-shirt. He was uncharacteristically overwhelmed by the urge to call out to the departing figure. “Hey! That’s my bag!” But Harry was gone. A

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Three Ways to Get a Rush from Your Writing

I have no clue who this guy is. No, really, I don’t. Alright, well, I know he emailed me to let me know I had a broken link in a post. And I know he was interested in what that link led to, which made me think well of him, so I emailed him back. And I also know that he was fast on the replies, quick with the wit, and he had a nice-looking blog. Oh, and he’s written a book. Two books, in fact. I know something else. His name is Phil, and

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How Dirty is Your Mind?

Sherlock Holmes, the great fictional detective created by Sir Arthur Conan Doyle, was purported to have one of the best minds of his generation. In one of the first Holmes stories ever written, Holmes described how he came to have such a clever brain: I consider that a man’s brain originally is like a little empty attic, and you have to stock it with such furniture as you choose. A fool takes in all the lumber of any sort that he comes across, so that the knowledge which might be useful to him gets crowded

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Do Clients Need to Like You or Trust You?

Truth is the cry of all, but the game of few. – George Berkeley There’s a lot of knowledge available for free on the web. “Experts” of every stripe are leaping out of every corner, telling people what to do, insisting that their way is the only way to do it, claiming they know the real truth about business or medicine or law. The problem is, most of them are wrong. As Berkeley says, they’re all crying out that they tell the truth, but few of them actually bother to put in the effort to

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James and the team at Men with Pens helped us write a number of pieces to be used for marketing purposes. James was quick to respond to our questions at...

Nick Domino – Water Damage Defense

James and the team at Men With Pens have been absolutely amazing to work with. When I came to them, I had only the vaguest of vague ideas of what...

Johnny B. Truant – The Badass Project

James and MenWithPens listened carefully to what I wanted and needed , then designed a site and accompanying twitter and facebook pages that went way beyond my expectations. They finished...

Dr. Cory Annis – Unorthodoc

When I hired Men with Pens for the web design (doesn’t it look awesome?), I also kicked off one of the most rewarding professional relationships of my life. James Chartrand...

Peter Shallard – New York Business Psychology Consultant

Working with Men with Pens for my first site redesign couldn’t have been a better experience. Their design and technical knowledge is second to none, they’re scary-fast in terms of...

Amber Naslund – Brass Tack Thinking

Men with Pens? These guys are fantastic! When saw their design, I was so happy, I just couldn't get the wrap-around-grin off my face. Communication skills, creativity, know-how - they...

Mary Jaksch – Write to Done / Zen Habits

I can’t thank you enough for what you and your team has done for our company. Our marketing presence has taken on a whole new attitude, and I think it...

Scott Gin – Better Basketball

I have worked with a lot of designers and copywriters and Men With Pens surpasses them all. After just a few emails they were able to capture my style, tone...

Melani Ward, Marketing Consultant

With a sweep of their magic wand, MWP took my old site and redesigned the look. My traffic went up 35% in two weeks, and book sales have doubled. These...

Mike Davenport – Max Rigging

Men with Pens is a great company, because they are a) smart b) talented c) quick d) funny. What else do you want in a web design firm?

Pamela Slim – Escape from Cubicle Nation

Covered in goals, and bogged down by the steps to accomplish them, I was in need of serious help. That's when I turned to James. One call with her, and...

Adam King – Adam King Studio

My first observation after the Google Analytics code went in is that users are spending 10 times (yes, that's right) as long on the site as they were on the...

Matthew Needham – Big Red Tomato Company

The art in web designing truly lies in the designer's ability to accurately capture the essence of what the client wants, and the skill to translate that into an overall...

Dr. Angelica Perez, Ph.D – New Latina

Our products sales have increased drastically after adding the new copy to our website. Thank you so much! I'll look forward to using your services again in the near future.

Bryant Tutas – Short Sale Superstars

I feel like no words would do them justice and please don’t say, “No pun intended”. This team is out of control good. They do a better job of getting...

Melani Ward

A gal in my yoga class made a huge point of telling me how much she loved the way my blog was written. So personal, so fun, so absolutely ME!...

Andree Kehn – AndreeKehn.com

I liked your straightforward advice to writers re: voice and style advice.

Margaret Atwood

What a delight working with Men with Pens. They acted as great advisers, fabulous designers and thoughtful counselors, guiding me through a website upgrade and new blog design. In addition,...

Dr. Peter Gratale

Men with Pens has this uncanny ability to take my rough ideas and turn them into something great. I am a professional writer, and working with MWP on writing projects...

Marie Rippel

Not only did James Chartrand and the whole Men With Pens team get us everything before our deadline, they were instantaneous in response pretty much all the time and very...

Jaime Mintun

As seen on Third Tribe!: Just had to share a resource for an outstanding team of copywriters, web developers, and all around rockstars that I've worked with several times now:...

Amber Naslund – Brass Tack Thinking

I was recommended Men With Pens, and I have never looked back. They seriously ROCK! I live in Asia and despite a 12 hours time difference, communication was smooth. They...

Tomas Bay – Beat The Monster

Thank you for all the effort you have put in to capturing the essence of what I am truly about and helping my voice to come out, loud and proud,...

Ali Davies

These guys rock. They quickly got to the heart of what we wanted to do, produced brilliant copy first time round and were really lovely to work with.

Marcella and Michael Bungay Stanier – Find Your Great Work

Fantastic! Men with Pens were tremendously helpful in reviewing content for my company's new website. Their critique was right on the mark, and their insights have allowed me to greatly...

Chris Sutton – Easy Ear Training

Men With Pens were just great! They listened carefully to determine what I wanted, then created a website that fit perfectly with my vision but still managed to surprise me....

Dave Rowley – Creative Chai

That looks fabulous, money well spent. I have yet to see a bad design by Men with Pens, and they have certainly surpassed themselves on yours. If I were a...

Judy (for Billybrew.com) – Judy of the Woods

Wanted to thank you for your endless patience throughout this process. You produced a site we're thrilled with. Maybe more important, you made the entire development process a fun ride!...

Janus Javier – Real World Supply Chain

If you're looking for a copywriter, a website architect, an eBook designer ... stop. Here at Men with Pens you've found a wonderful company of professionals who will be with...

Austin Briggs

Working with Men with Pens was one of the best business experiences I have had as a customer. The team was knowledgeable and engaged and provided valuable insight that helped...

Karen Swim – Words for Hire

HOLY HOT COPY, BATMAN!! Ok...can I just TELL you how much I love this copy? Seriously! I just read it to one of my colleagues and she had goosebumps!! THANK...

Jodi Ojo – Model Per4Mance

The feedback I’ve received on the site has been all good. Thank you so much for EVERYTHING. You’ve been a joy to work with, a patient instructor, quick witted, and...

Karen M Hollman, Esq. – The Law Office of Karen M. Holman, PLLC

I've used many web developers from the solo freelancers to the big national firms and have always been disappointed. And then I found Men With Pens. Great rates and amazing...

Kevin Kruse – Kru Research

I have had Men With Pens design two sites for me now. I described what I wanted and how I wanted the sites to feel. Somehow they took the images...

Elizabeth Fayle – Make Way for Biz

James and the gang at Men with Pens totally rock! The cool new site they created for us went live about six weeks ago. Already it’s generating traffic at levels...

Frank and Lou Anne Reddon – EnZepplopedia Publishing Inc.

I simply have to rhapsodize about the following website design from MenWithPens. The site is http://www.petershallard.com - the design is resplendent, the copy compelling, and the content magnificent to boot....

Barbara Ling

I wasn’t really thinking of designing a new website. But curiosity (or my ego) had me intrigued for detailed feedback about how I could improve my existing website? Who could...

Penny Hoff – New Hip Tips

For nearly a year, my associates and I tweaked and edited our online web hosting business website in an effort to generate more customer sign ups. Despite our efforts, new...

John Hoff – eVenture Biz

James challenged us to dig deep and truly understand what we wanted to accomplish, and then built a site that captures the essence of who we are. The site is...

Mark Dyck – Regina Lakeview Community Association

Our school is booming. We're having easily the best January ever, and it's only, what, the 11th? Our new site has had an impact on our overall attitude and perspective...

Shifu Ahles – Blue Dragon Kung Fu

I am thrilled to say that we have had a fabulous response to the new website and in fact we're already starting to see clients (it's only been seven days...

Sasha Stricker – Alberta, Canada

Great customer service, James. It created trust right away. You seem like an honest, stand-up guy, very professional and caring about the client. Your designs are superior to what I’ve...

Michael Toebe – Quick Help Now

Men with Pens took a site that I had built a six-figure business around and that was already "pretty good" and made it spectacular, improving product sales and boosting opt-in...

Brian DeChesare – Mergers and Inquisitions

Your ability to communicate clearly, spec a job realistically, meet a deadline and completely fulfill the work to your client's satisfaction is exceptional. And in short, code is scary to...

Elizabeth Pendleton

I'd never dealt with an online web designer. My family told me I was crazy. How could I put a large amount of dollars into someone's hands I'd never met?...

Dan Miranda – Knicks Vision

When I hired Men with Pens to design my site, I hired them for two reasons: 1. they are capable of creating artistic looks while retaining functionality; and 2. great...

Patrick Vuleta – Silvered Copy

A massive thank you for designing my blog as quickly as you did. It met and exceeded my expectations and I really couldn’t be happier with what you delivered. Keep...

Linda Iruoha

If you’re considering hiring a writer for your website or Blog, you can’t go wrong with James over at Men with Pens. He really takes the time to understand your...

Marc Chase – My Credit Group

Your original website review gave me plenty of great information that allowed me to take another step in the right direction. One thousand thank-yous for offering that insanely awesome offer...

Michael Lindstrom – Strolen's Citadel

I would strongly recommend working with the Men with Pens team. I came to them as a client who knew nothing about web design. I was nervous, didn't know how...

Wendi Kelly

Thank you so, so much for your website review, it was very enlightening! I've been listening to it again and again and had more than a few light-bulb moments (as...

Julie Duran

James is a Genius! I am thrilled and amazed at how much talent she has. Where to begin? The price was excellent for what Men with Pens did for my...

Yvonne Oliver – Dallas Relaxing Massage

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