Archives for June 2011

Blog Archives

Enjoy 1,000+ articles geared to your content-marketing, writing, freelancing or small business endeavors. Scroll down for recent posts, select a category, or browse the archives here.

Are You Hoarding Ideas?

When was the last time you cleared up your clutter? I don’t mean office clutter (though you should probably take care of that; it’s been a while since the last time you tidied up). I mean mental clutter: ideas you’re never going to action. I bet that over the past months or even years, you’ve collected a ton of half-formed ideas. Heaps of them. Because they’re Good Ones. You’ve jotted those Good Ideas down on some sort of document somewhere so that you won’t forget them, and you keep them handy just in case. Just

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How to Write like No One is Watching

I sat there, my hands edging towards the keyboard… but I couldn’t bring myself to touch it. I felt that as soon as I tapped out a few faltering words, any hope of perfection would be gone forever. Your opening won’t be strong enough. Why would anyone read this anyway? How could you think that THIS was worth writing down? Being a writer isn’t just about knowing how to construct a great sentence or how to format a blog post so that readers can engage easily. Being a writer is about sharing your thoughts, ideas

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Are You Letting Money Rule Your Life?

“Money rules my life, and I’m okay with it.” – Kevin O’Leary, Dragon’s Den I have a bit of a problem with certain advice flying around these days, specifically the type of stuff that gives you backpats about hating marketing and sales. I think we’re all too supportive of people who dislike pitching and promoting – we should get a little more cold-hearted about things. We should slow down on reading the stuff that discourages you from becoming true money-hungry marketers. There’s nothing wrong with marketing to make money. In fact, we should read more

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Why hiring a writing coach can help you build your business

When I set up my copywriting business, one of the first things I did was hire a writing coach. Now, for someone who had been working as a journalist for the past 15 years, this might seem like a waste of money. Hello, haven’t I proven time and again that I can write well? Shouldn’t I use the money to pay for a social media marketing consultant and web designer instead? After all, entrepreneurs need to invest in what will pull in the most clients and sustain their business. But since I’m in the writing

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Do You Have a Business or a Hobby?

Many people ask me if I think their business idea is a good idea to pursue. That idea is usually based on what they love to do in their free time. Their passion. Their hobby. And in most cases, the answer to, “Do you think I could make money from this?” is… No. Sorry. See, here’s the thing: You may have the most creative, amazing, fulfilling idea in the world, but if you have to dig deep to think of ways to turn that idea into cold, hard cash, you don’t have a business brewing.

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How to Write Without Colour

As writers, we rely on our unique ability to convey the visual world in words. We conjure images in the minds of readers about lush green fields, grey, decaying buildings, or velvety red berries ripe for picking. But how do you describe green when you’ve never actually seen green? How do you create words that move people when you don’t see the world the same way they do? How do you network and expand your business when you can’t make eye contact? You think you’re writing project is hard? You think you’re having trouble finding

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Does Your Website Look Like Any Other House on the Street?

This year, opportunity knocked-… or rather, John did. John’s a rather fantastic man who said he’d be honoured to have me and my family become part of his life. And while I liked the life I had just fine, I decided the upgrade he offered sounded pretty good. So I took advantage of the moment, packed up my belongings and my family, and we moved in. There’s really nothing better than a love story with a happy ending, after all.

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10 Time-Savers That Aren’t Saving You Anything

Busy people are suckers for things that promise to save us time. We assume that our days are so jam-packed that any shortcut will immediately boost our careers to the next level. But you know what? We’re lying to ourselves. Our problem isn’t a lack of time. It’s that most of us use the time we do have badly. That’s why these “time savers” won’t do much for us at all.

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How to Write a Kick-Ass Review

Too often, we writers fob reviews off as easy content. After all, someone else has done the creative work – it’s simply our job to judge it. And being loud, opinionated writers, we’re quite fond of judging. But writing a good review – a review that engages interest and causes action – is more than just giving a product rating and pointing your readers to the Amazon link. A review tests the writer’s skill at persuasion and description. On my blog I review heavy metal albums, movies, books and shows. Of all the columns in

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James and the team at Men with Pens helped us write a number of pieces to be used for marketing purposes. James was quick to respond to our questions at...

Nick Domino – Water Damage Defense

James and the team at Men With Pens have been absolutely amazing to work with. When I came to them, I had only the vaguest of vague ideas of what...

Johnny B. Truant – The Badass Project

James and MenWithPens listened carefully to what I wanted and needed , then designed a site and accompanying twitter and facebook pages that went way beyond my expectations. They finished...

Dr. Cory Annis – Unorthodoc

When I hired Men with Pens for the web design (doesn’t it look awesome?), I also kicked off one of the most rewarding professional relationships of my life. James Chartrand...

Peter Shallard – New York Business Psychology Consultant

Working with Men with Pens for my first site redesign couldn’t have been a better experience. Their design and technical knowledge is second to none, they’re scary-fast in terms of...

Amber Naslund – Brass Tack Thinking

Men with Pens? These guys are fantastic! When saw their design, I was so happy, I just couldn't get the wrap-around-grin off my face. Communication skills, creativity, know-how - they...

Mary Jaksch – Write to Done / Zen Habits

I can’t thank you enough for what you and your team has done for our company. Our marketing presence has taken on a whole new attitude, and I think it...

Scott Gin – Better Basketball

I have worked with a lot of designers and copywriters and Men With Pens surpasses them all. After just a few emails they were able to capture my style, tone...

Melani Ward, Marketing Consultant

With a sweep of their magic wand, MWP took my old site and redesigned the look. My traffic went up 35% in two weeks, and book sales have doubled. These...

Mike Davenport – Max Rigging

Men with Pens is a great company, because they are a) smart b) talented c) quick d) funny. What else do you want in a web design firm?

Pamela Slim – Escape from Cubicle Nation

Covered in goals, and bogged down by the steps to accomplish them, I was in need of serious help. That's when I turned to James. One call with her, and...

Adam King – Adam King Studio

My first observation after the Google Analytics code went in is that users are spending 10 times (yes, that's right) as long on the site as they were on the...

Matthew Needham – Big Red Tomato Company

The art in web designing truly lies in the designer's ability to accurately capture the essence of what the client wants, and the skill to translate that into an overall...

Dr. Angelica Perez, Ph.D – New Latina

Our products sales have increased drastically after adding the new copy to our website. Thank you so much! I'll look forward to using your services again in the near future.

Bryant Tutas – Short Sale Superstars

I feel like no words would do them justice and please don’t say, “No pun intended”. This team is out of control good. They do a better job of getting...

Melani Ward

A gal in my yoga class made a huge point of telling me how much she loved the way my blog was written. So personal, so fun, so absolutely ME!...

Andree Kehn – AndreeKehn.com

I liked your straightforward advice to writers re: voice and style advice.

Margaret Atwood

What a delight working with Men with Pens. They acted as great advisers, fabulous designers and thoughtful counselors, guiding me through a website upgrade and new blog design. In addition,...

Dr. Peter Gratale

Men with Pens has this uncanny ability to take my rough ideas and turn them into something great. I am a professional writer, and working with MWP on writing projects...

Marie Rippel

Not only did James Chartrand and the whole Men With Pens team get us everything before our deadline, they were instantaneous in response pretty much all the time and very...

Jaime Mintun

As seen on Third Tribe!: Just had to share a resource for an outstanding team of copywriters, web developers, and all around rockstars that I've worked with several times now:...

Amber Naslund – Brass Tack Thinking

I was recommended Men With Pens, and I have never looked back. They seriously ROCK! I live in Asia and despite a 12 hours time difference, communication was smooth. They...

Tomas Bay – Beat The Monster

Thank you for all the effort you have put in to capturing the essence of what I am truly about and helping my voice to come out, loud and proud,...

Ali Davies

These guys rock. They quickly got to the heart of what we wanted to do, produced brilliant copy first time round and were really lovely to work with.

Marcella and Michael Bungay Stanier – Find Your Great Work

Fantastic! Men with Pens were tremendously helpful in reviewing content for my company's new website. Their critique was right on the mark, and their insights have allowed me to greatly...

Chris Sutton – Easy Ear Training

Men With Pens were just great! They listened carefully to determine what I wanted, then created a website that fit perfectly with my vision but still managed to surprise me....

Dave Rowley – Creative Chai

That looks fabulous, money well spent. I have yet to see a bad design by Men with Pens, and they have certainly surpassed themselves on yours. If I were a...

Judy (for Billybrew.com) – Judy of the Woods

Wanted to thank you for your endless patience throughout this process. You produced a site we're thrilled with. Maybe more important, you made the entire development process a fun ride!...

Janus Javier – Real World Supply Chain

If you're looking for a copywriter, a website architect, an eBook designer ... stop. Here at Men with Pens you've found a wonderful company of professionals who will be with...

Austin Briggs

Working with Men with Pens was one of the best business experiences I have had as a customer. The team was knowledgeable and engaged and provided valuable insight that helped...

Karen Swim – Words for Hire

HOLY HOT COPY, BATMAN!! Ok...can I just TELL you how much I love this copy? Seriously! I just read it to one of my colleagues and she had goosebumps!! THANK...

Jodi Ojo – Model Per4Mance

The feedback I’ve received on the site has been all good. Thank you so much for EVERYTHING. You’ve been a joy to work with, a patient instructor, quick witted, and...

Karen M Hollman, Esq. – The Law Office of Karen M. Holman, PLLC

I've used many web developers from the solo freelancers to the big national firms and have always been disappointed. And then I found Men With Pens. Great rates and amazing...

Kevin Kruse – Kru Research

I have had Men With Pens design two sites for me now. I described what I wanted and how I wanted the sites to feel. Somehow they took the images...

Elizabeth Fayle – Make Way for Biz

James and the gang at Men with Pens totally rock! The cool new site they created for us went live about six weeks ago. Already it’s generating traffic at levels...

Frank and Lou Anne Reddon – EnZepplopedia Publishing Inc.

I simply have to rhapsodize about the following website design from MenWithPens. The site is http://www.petershallard.com - the design is resplendent, the copy compelling, and the content magnificent to boot....

Barbara Ling

I wasn’t really thinking of designing a new website. But curiosity (or my ego) had me intrigued for detailed feedback about how I could improve my existing website? Who could...

Penny Hoff – New Hip Tips

For nearly a year, my associates and I tweaked and edited our online web hosting business website in an effort to generate more customer sign ups. Despite our efforts, new...

John Hoff – eVenture Biz

James challenged us to dig deep and truly understand what we wanted to accomplish, and then built a site that captures the essence of who we are. The site is...

Mark Dyck – Regina Lakeview Community Association

Our school is booming. We're having easily the best January ever, and it's only, what, the 11th? Our new site has had an impact on our overall attitude and perspective...

Shifu Ahles – Blue Dragon Kung Fu

I am thrilled to say that we have had a fabulous response to the new website and in fact we're already starting to see clients (it's only been seven days...

Sasha Stricker – Alberta, Canada

Great customer service, James. It created trust right away. You seem like an honest, stand-up guy, very professional and caring about the client. Your designs are superior to what I’ve...

Michael Toebe – Quick Help Now

Men with Pens took a site that I had built a six-figure business around and that was already "pretty good" and made it spectacular, improving product sales and boosting opt-in...

Brian DeChesare – Mergers and Inquisitions

Your ability to communicate clearly, spec a job realistically, meet a deadline and completely fulfill the work to your client's satisfaction is exceptional. And in short, code is scary to...

Elizabeth Pendleton

I'd never dealt with an online web designer. My family told me I was crazy. How could I put a large amount of dollars into someone's hands I'd never met?...

Dan Miranda – Knicks Vision

When I hired Men with Pens to design my site, I hired them for two reasons: 1. they are capable of creating artistic looks while retaining functionality; and 2. great...

Patrick Vuleta – Silvered Copy

A massive thank you for designing my blog as quickly as you did. It met and exceeded my expectations and I really couldn’t be happier with what you delivered. Keep...

Linda Iruoha

If you’re considering hiring a writer for your website or Blog, you can’t go wrong with James over at Men with Pens. He really takes the time to understand your...

Marc Chase – My Credit Group

Your original website review gave me plenty of great information that allowed me to take another step in the right direction. One thousand thank-yous for offering that insanely awesome offer...

Michael Lindstrom – Strolen's Citadel

I would strongly recommend working with the Men with Pens team. I came to them as a client who knew nothing about web design. I was nervous, didn't know how...

Wendi Kelly

Thank you so, so much for your website review, it was very enlightening! I've been listening to it again and again and had more than a few light-bulb moments (as...

Julie Duran

James is a Genius! I am thrilled and amazed at how much talent she has. Where to begin? The price was excellent for what Men with Pens did for my...

Yvonne Oliver – Dallas Relaxing Massage

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